B2B Family Business. Growth. Done The Right Way.
Methods is born from a 6th Generation Family Business, John Good Group. Our team have 20 years of growing family businesses. We understand the make-up of family businesses, and the pressures that come with new generation ownership.
Understanding
Family Dynamics
Methods is born from a 6th Generation Family Business, John Good Group. Our team have 20 years of growing family businesses. We understand the make-up of family businesses, and the pressures that come with new generation ownership.
A Unique Proposition: The 'Sell By Date'
Our unique proposition to family businesses is what we call the "sell by date." While it might sound unusual, it's at the core of our commitment to your long-term success. We don't just implement a commercial marketing plan that drives new awareness, inbound opportunities, and revenue. We also work alongside you to build a dedicated marketing team within your family business. Our goal is to phase ourselves out over time, empowering your team to take the reins and continue driving growth independently.
Building Your Marketing Team
Our process begins with creating and implementing a comprehensive marketing strategy tailored to your business's unique needs. As we execute this plan, we simultaneously focus on building your internal marketing team. We identify and nurture talent within your organisation, ensuring they have the skills and knowledge needed to sustain and grow your marketing efforts long after our initial engagement.
Long-Term Partnership and Accountability
Even as we phase out, our partnership doesn't end. We remain a strategic ally, providing medium to long-term support to hold your marketing team accountable for results, activity, and execution. This ensures that your marketing efforts remain aligned with your business goals and continue to deliver measurable outcomes. Our commitment is to see your family business thrive, with a robust marketing function that stands the test of time.
Realising New Growth Levels
With Methods Marketing, your family business will not only experience immediate growth through our marketing initiatives but will also be equipped with the tools and team needed for sustained success. We are dedicated to helping you realise new growth levels, ensuring that your family legacy continues to flourish in the ever-evolving business landscape.
Latest Work...
Frequently Asked Questions
How do you fit with our current marketing team?
Our role is to support your marketing team by clearing away the uncertainty, noise and fuzz that can often overwhelm their duties. Through clarity and direction, we’ll help your people and teams achieve incredible things.
What are your strengths?
We’re a team of marketing specialists that combines commercial marketing strategies with brand architecture, all based on real-time marketplace data. We focus on quality over quantity, which is why we only onboard and manage 4 clients at any one time. You achieve a strong ROI through in-depth analysis and truly tailored guidance and we are dedicated to you, not 15 different clients.
How much investment do we require to work with Methods?
This is about you. Not us.
Your future desire ->
Define your success metrics ->
How valuable are those ‘success’ metrics to you and your business?
Our value is based on the value you want to bring to your business via our dedicated b2b marketing experience.
Your future desire ->
Define your success metrics ->
How valuable are those ‘success’ metrics to you and your business?
Our value is based on the value you want to bring to your business via our dedicated b2b marketing experience.
